I provided full-spectrum creative and strategic support for Stump Hero, helping transform the brand into a more professional and memorable presence both online and in-market. My contributions included:
Logo Refresh & Visual Identity Update: Redesigned the existing logo to be cleaner, more readable, and better aligned with the brand’s bold, rough-edged personality. Introduced a stronger mascot character and multiple logo variations for versatile use across platforms.
Website Audit & Brand Recommendations: Delivered a detailed audit of the existing site with actionable suggestions for improving layout, visual hierarchy, service presentation, and trust-building content.
Content Creation & Brand Assets: Created social media graphics, branded highlight covers, flyers, and templates to maintain a consistent, polished look.
Social Media Setup & Management: Launched and managed new Instagram and Facebook pages, including content planning, posting, and audience engagement strategies.
Advertising & Media Buying: Developed and executed local ad campaigns targeting residential clients, using both organic content and paid ads to drive inquiries and conversions.
